Jack Philbin, CEO of Vibes, said mobile marketing is being transformed by Rich Communication Services and how it impacts ...

Brand Engagement at DDB Mudra Group. Nambiar announced the news of his new role on LinkedIn. “I’m happy to share that I’m ...

After the India's Got Latent controversy, agencies say brands are likely to take proactive measures like rigorous vetting of ...

The partnership seeks to explore new ways for brands to engage with digital audiences through G-Commerce, focusing on ...

For organizations getting started with AI-driven personalization for your internal brand, here are some key steps to ensure ...

While it can be discouraging to post on LinkedIn with little engagement, posting consistently and persistently can lead to ...

By bridging storytelling, commerce and community in virtual spaces, AI agents will enhance user engagement and empower ...

Saint Tracy, Nigeria’s premier luxury jewellery brand and Africa’s largest gold and diamond retailer is proud to announce its ...

Shaifali Gautam, Chief Marketing Officer, Caratlane, shares the insights behind the omnichannel jewellery brand’s Valentine campaign, its foray into the wedding space & more ...

The researchers hypothesized that if teasing makes customers feel the brand is more like a real person (“anthropomorphism”), ...