By fusing behavioral data, real-time analytics and generative AI, the industry is entering a new era: attention hacking at ...

Award-winning advertising agency Elite Media, LLC, is Black-owned, women-led, and committed to producing exceptional work ...

For the December 2025 edition of Question of the Week (QOTW), Campaign asked adland to share 2026 industry predictions. This ...

New York-based ad agency Episode Four created its own AI tool to generate original ideas for client ad campaigns and content.

Omnicom’s acquisition of IPG has closed, but nearly a week later the dust isn’t close to settling for the new Omnicom Health.

The real advantage to be found in using a GPT comes not from the technology itself, but from how well professionals guide, ...

Amid another turbulent year for the ad industry, plenty of engaging and compelling work was made. Here’s our ten favourite campaigns of the year ...

Omnicom will cut more than 4,000 jobs and shut several well known advertising agency brands as part of an immediate ...

The holiday season is traditionally when brands bring their A game, hoping to boost their share of spend at one of the ...

Private-equity group TPG is buying about a 35% stake in Creative Artists Agency, giving the 35-year-old group more capital to ...

Veteran Made co-founder and Executive Producer Carey Kight shares how his years in the Air Force prepared him to break into advertising.

Repurposing the same creative across Meta, TikTok, and Pinterest Ads may seem efficient, but like many shortcuts, it comes with shortcomings. Creating original assets for every platform takes time, ...