We have all seen and heard the Xbox marketing campaign “This is an Xbox.” For many fans, myself included, it landed poorly. It made those who invested in Xbox hardware feel like second fiddle, and ...
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Microsoft confirms Xbox is once again looking into acquisitions, plans for the future detailed
Two months after the new Xbox CEO Asha Sharma stepped up as Phil Spencer retired, she's taken some time to reflect on the current state of Microsoft's gaming brand alongside Xbox EVP and chief content ...
GameSpot may get a commission from retail offers. The annual Game Developers Conference is coming up next month in San Francisco, and Microsoft has now announced it will be at the event with a variety ...
Xbox is Microsoft’s gaming identity moving forward. is a senior correspondent and author of Notepad, who has been covering ...
Microsoft's Game Developers Conference 2026 keynote has finished, and we have everything announced below, including new details on the next-gen Xbox, codenamed Project Helix. 'Building for the Future ...
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