Transformed from a 1947 Chrysler New Yorkers Saratoga, the Zippo Car was commissioned by Zippo founder George G. Blaisdell as a way to expand Zippo’s brand presence across the country. Following ...
The latest project in which renown customizer at WCC (West Coast Customs) are involved in is to make its official debut at the 2011 Zippo 200 NASCAR Nationwide Series race at Watkins Glen ...
Building a brand that stands for something is challenging–it takes time and most importantly, authenticity. Almost all companies hope to impart a positive emotion or gain immediate recognition upon ...
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