While the Lego Group has dipped its toes into tech waters before, the company hasn’t strayed far from its analog roots. But on Monday, the 94-year-old company unveiled a new product line that embraces ...

Andrea is an editor at GameRant, where she has been writing professionally about video games for nearly five years. She became a gamer for life at 8, thanks to a copy of Pokemon Red and her Game Boy.

How does the LEGO Smart Brick work? if you're confused about the new LEGO sets with sounds and lights, I don't blame you! There's a whole LEGO Smart Play ecosystem to get familiar with, and hopefully ...

LEGO has taken its bricks to a new generation of play with the launch of smart bricks, which contain code to light up, interact with other bricks, and make sounds. The Danish company unveiled the ...

All products featured here are independently selected by our editors and writers. If you buy something through links on our site, Mashable may earn an affiliate commission. Credit: Lego / YouTube By ...

At the Consumer Electronics Show in Las Vegas this week, Lego announced a new iteration of its classic building toy: Lego Smart Play. The new tech brings interactive sounds and lights to Lego builds, ...

Lego sets are fun to build and play with, even without any built-in smart features. They're a great alternative to the tablets and gaming consoles that kids seem to gravitate toward these days.

Lego is looking to bring your creations to life. On Jan. 5, The Lego Group unveiled its new SMART Play bricks, tags, and mini figures at the Consumer Electronics Show, or CES 2026, in Las Vegas, which ...

We may receive a commission on purchases made from links. Lego unveiled its Smart Play system at CES 2026 earlier this month, with a selection of sets designed for the engaging feature. Now, the toy ...

LEGO and The Pokémon Company International have unveiled 12 new LEGO Pokémon SMART Play sets launching August 1, 2026, with ...