WhatsApp is rolling out new ad features including a subscription model that will allow channels to offer exclusive content ...

WhatsApp announced Monday it will introduce its boldest advertising features yet, marking a significant shift for the ...

But people who have chosen to link their WhatsApp account to Facebook or Instagram will see more personalised ads. The new ad ...

Meta has announced the introduction of advertisements to WhatsApp, ending its long-standing ad-free experience.

WhatsApp on Monday announced that it will soon introduce advertisements and other paid features in a major shift for the ...

WHATSAPP is currently rolling out a new update that will see in-app adverts added to the user experience. The strategy was devised by Meta to make the messaging app a multifunctional platform.

WhatsApp this week introduced advertising to its messaging platform, but your encrypted conversation threads in the Meta-owned app are off limits ...

WHATSAPP has announced plans for a brand new feature that requires users to pay fees. The popular messaging app has revealed ...

The ads will be shown to users only within WhatsApp’s “Updates” tab to separate them from people’s personal conversations.

An Evercore analyst notes that Meta has a strong track record with its monetization initiatives across brands.

WhatsApp is introducing three new advertising features in a global rollout, marking a significant step towards monetisation ...