In the dynamic world of retail, businesses face the ongoing challenges of rising advertising costs alongside a swiftly changing media landscape. In the face of this, the practice of Dynamic Creative ...

Retail media networks (RMNs) have taken the digital ad world by storm over the last few years. The ability to monetize your website(s) as a media network offers a new, welcomed revenue stream in a ...

Brands with in-house teams are 82% more likely to use augmented reality (AR) than external agencies, according to data from Emodo Institute, the research arm of Ericsson-owned Emodo. It’s one of the ...

New partnership helps CPG advertisers boost omnichannel creative optimization and delivery across CTV, digital video and display Leveraging NCS' purchase insights and Innovid's proprietary dynamic ...

Genesis USA Was Among the First Advertisers to Tap this Solution, Optimizing Video Creative Towards Post-exposure Search Intent NEW YORK, Aug. 21, 2025 /PRNewswire/ -- Clinch, the Agentic AI platform ...