Finally, keep your team trained on automated processes to use automation more efficiently and recognize when manual input is needed to improve the overall customer experience. CRM automation ...

I had the chance to talk to Dan Roche, CMO at Workbooks, about how AI is currently being applied to CRM and which business challenges it may help solve in the future.

The real challenge of CRM success isn't choosing the right system, but ensuring your team is trained and supported for ...

In 2025, business growth seeks ways to develop its customer relationship management and the processes involved in it.