At this point, you might be wondering, what is a CRM application? While a CRM is valuable for its traditional functionality, there are many nontraditional uses for a CRM.

Since most CRM systems moved to the cloud during the past ten years there's been a proliferation of add-on applications to fill the gaps in the features not provided.

Discover how CRM automation can streamline your processes. Learn benefits, features, and best practices to enhance customer relationships.

Nor has CRM delivered on its ultimate promise of "synchronizing" the business processes between two key stakeholders: the sales professional and the target buyer. Thankfully, this is where the CRM ...

The company is addressing a major flaw in most CRM applications.

Roberts argues that modern CRM systems have simply become too bloated with features that wind up getting in the way of managing a high-performance sales team. As the CEO of X2Engine, Roberts says his ...

AI and predictive technologies are of high interest across all four CRM functional areas, and mobile remains in the top 10 in marketing, sales and customer service.

Your CRM application need not stop after its growth after rollout. Integration with BI can helps organizations get the most from any CRM application.

Salesforce.com's AppExchange platform could have a long-ranging impact in expanding the total addressable CRM market, rather than divert revenue from competitors such as Microsoft, Oracle and SAP ...

Filling the Void in CRM Application Support Many CRM users find that their investments in CRM systems are not providing the benefits originally promised by their service providers. While service ...