Changing URLs just to shorten them or add keywords isn’t worth the upheaval in SEO performance that will come as a result, even when you use 301 redirects to minimize the damage. To learn more about ...

What’s one simple way to improve your WordPress SEO starting today? Make sure you have SEO-friendly URLs. Creating SEO-friendly URLs is a super simple way to improve your SEO. If you get it right, you ...

Everyone understands the value of a readable URL. But many web applications and websites still output complex ones that no one, even a search engine can understand. Microsoft now makes it easier to ...

Did you know that Google processes 79,456 searches every second? Imagine how many searches this multiplies into in a day, week, or month… Google’s popularity offers enormous potential for website ...

If you're writing separate SEO headlines for stories, episodes and other content, good for you! (If your content management system doesn't allow it, shame on it.) You can do even more to bend Google ...

The URL – Uniform Resource Locator – or address for your web page, is a key “on-page” SEO element. It is one of your primary opportunities to tell the search engines what your web page is about.

Google's John Mueller said on Twitter "the SEO effect of keywords in the URL is minimal once the content is indexed." Google has said keywords in URLs are a small factor and not to worry about it ...

Defining a primary URL to represent one unique piece of content is done through the process of ‘canonicalization.’ Moz provides the following definition and explanation for canonicalization as it ...