CinemaCon is wrapping up in Las Vegas, and all eyes were on Disney's big presentation this year. Not only because the studio showcased the first full trailer for "Avengers: Doomsday" at the event, but ...

Walt Disney Studios says Infinity Vision will let audiences know which theaters “offer the biggest, brightest and most immersive cinematic experiences” by setting “a new benchmark for theatrical ...

With Avengers: Doomsday and Dune 3vying for IMAX theaters during the same weekend, Disney lost out. Both films will premiere Dec. 18, 2026, but only Dune 3 will be receiving the full IMAX experience.

Disney (DIS) is debuting Infinity Vision, a new movie format to rival IMAX (IMAX). Infinity Vision will be unveiled with the studio's Avengers: Doomsday December 18 release. To qualify for the ...

Disney’s Infinity Vision targets IMAX with a flexible premium large format screen standard, but is it a real upgrade or just a new way to charge more for inconsistent experiences? The movie theater ...

Don’t know your RPX and XD from your Prime and UltraAVX? Disney’s new Infinity Vision certification program is here to make ...

With Avengers: Doomsday and Dune 3 vying for IMAX theaters during the same weekend, Disney lost out. Both films will premiere Dec. 18, 2026, but only Dune 3 will be receiving the full IMAX experience.

We also asked Cinema United's Michael O'Leary about how to help independent, single-screen venues. When you spend four days in Vegas bouncing between meetings, parties, and trying to remember which ...

Imax has responded to Disney's Infinity Vision unveiling, and dismissed the rival large theater format as simply an Avengers: Doomsday "marketing play" meant to distract from Dune 3's simultaneous, ...