Mobile text giving, if used improperly, could result in the loss of committed donors for anonymous, one-time, low-dollar gifts, Jeff Brooks, a nonprofit consultant, writes in a column for this month’s ...
Thirteen percent of Americans made a text-message gift to aid Haiti relief efforts, according to a new survey. The results suggest that the earthquake may be a turning point for text-message gifts.
A local advertising agency’s new strategy for a nonprofit client may help it connect with a whole new generation of donors. District-based Mindshare Interactive recently launched UNICEF into the world ...
In the wake of the Chilean earthquake, mobile donation groups like mGive and the Mobile Giving Foundation have swung into action, setting up new keywords and short codes for people to text $5 or $10 ...
Haiti earthquake relief donations made by text may not constitute a miracle, but the American Red Cross says it is overwhelmed by the millions of dollars it has received through $10 gifts sent via ...
For the best experience, please enable JavaScript in your browser settings. US President Barack Obama [Photo: BBC] In a U.S. election dominated by multimillion-dollar ...
Please enable JavaScript to read this content. US President Barack Obama [Photo: BBC] In a U.S. election dominated by multimillion-dollar donations, Democratic ...