Chicago-based Aprimo is getting new life under an old name — and refocusing on its mission to "help CMOs be smarter marketers and raise their value inside their organizations." That's the word from ...

Dayton, Ohio-based Teradata Corp., which acquired Indianapolis-based Aprimo Inc. in 2010 for $525 million, said it agreed to sell that business unit to a private equity firm for $90 million. Aprimo, ...

Teradata has signed a definitive agreement to acquire Aprimo, a provider of cloud-based integrated marketing software for approximately $525 million. The transaction is expected to close later this ...

Teradata and Aprimo, a Teradata company that provides integrated marketing management software, have signed of a definitive agreement to acquire Munich-based eCircle, a European provider of ...

Dayton, Ohio-based data-warehousing giant Teradata Corp. plans to sell its Marketing Applications unit, which previously was known as Aprimo, the fast-growing Indianapolis-based marketing software ...

A leading provider of Enterprise Data Warehousing (EDW) solutions, Teradata Corporation (TDC) announced that it will acquire Aprimo, a leader in cloud-based integrated marketing software for ...

Munich based cloud-based digital marketing firm eCircle is to be acquired by analytic data solutions company Teradata and its integrated marketing management software company Aprimo. The acquisition, ...

ATLANTA AP – Data storage company Teradata Corp. said Wednesday that it will buy Aprimo Inc., which makes Web-based marketing software, for $525 million. The move enables the company to offer ...

What do you think of when you hear the words “marketing cloud?” Most likely, your mind conjures up Adobe, Salesforce, Oracle. Maybe even IBM. Then there’s Teradata. As noted in the first Forrester ...

“We are excited about the IMM vision that Aprimo is putting forward and about the potential to leverage their solutions to optimize our marketing programs,” said Saks Fifth Avenue senior manager, ...

Teradata, a Miami Twp.-based data analytics company, and Aprimo, a Teradata company, have completed an acquisition of eCircle, a European business focused on digital marketing, the local company said ...