Statistical significance is a critical concept in data analysis and research. In essence, it’s a measure that allows researchers to assess whether the results of an experiment or study are due to ...

It may be common knowledge that p < .05 indicates statistical significance. Psychology students (and others) are often taught that p < .05 means the probability (p) of rejecting the null hypothesis ...

A century ago, two oddly domestic puzzles helped set the rules for what modern science treats as "real": a Guinness brewer charged with quality control and a British lady insisting she can taste ...

A new paper published in European Science Editing highlights the growing psychological strain on researchers driven by pressure to obtain statistically significant results in academic publishing.

In the early 1920s, a trio of scientists sat down for a break at Rothamsted agricultural research station in Hertfordshire, UK. One of them, a statistician by the name of Ronald Fisher, poured a cup ...

Researchers from Northwestern University, University of Pennsylvania, and University of Colorado published a new Journal of Marketing study that proposes abandoning null hypothesis significance ...