Genesys®, a global cloud leader in AI-Powered Experience Orchestration, today announced Genesys Cloud Social to help ...

Did you know that nearly 54% of social media users browse platforms to research products This staggering statistic highlights ...

A shift in consumer behavior suggests that brands may need to rethink their approach to social media marketing.

"All of it." Social media engagement is a consequence, not a cause, of brand affinity. In fact, two meta-analyses suggest that, "if anything, its effect is detrimental." Rob Siefker, senior director ...

Social commerce for marketers transforms platforms into revenue drivers, creating seamless shopping experiences and boosts ...

Social media remains a mainstay for marketing and customer engagement for small business owners. But the social media ...

The industry average for social media responsiveness was just over ... Delta general manager of digital customer engagement, said in a phone call. There's also more tools than every for customers ...

Social media isn’t just a way to promote a game; it’s a tool that keeps players involved long after they’ve completed the ...

Understanding your ideal customers requires continuous research, segmentation, behavior analysis, and relationship-building.

Influencers use social media growth services to grow their presence in the digital world. One of the increasingly reliable resources for followers’ likes and views on several social media platforms is ...

The Evolving Landscape of Social Media Marketing Social media is no longer just about maintaining an online presence; it has become a key driver of brand visibility and customer engagement. With ...

World Digital understands that social media success isn’t just about posting content—it’s about creating meaningful interactions. By analyzing customer engagement patterns, the company ...