One of my all-time favorite posts on the Social Media Contractors blog is by one of our editors ... are they using ethos (credibility), pathos (emotional appeal), or logos (statistical facts or ...

“Today’s small business owners are true multitaskers—designing ... solution that puts pro-level creativity at their fingertips. Whether it’s a logo for their social media profile, packaging, merch, or ...

Think logos are tacky? No more. Fashion has shifted from giant Gs and Cs to quiet branding that lets men and women subtly ...

In today's digital landscape, social media has become essential for business success. With billions of active users across ...

NEW YORK — Small Business Saturday — the Saturday after Thanksgiving — is coming up. But it doesn’t always translate to big ...

We were more spontaneous, and social media didn't dictate our lives. In college, I didn't have a smartphone. We had spontaneous hangouts, knew nothing about strangers, and didn't take many photos ...

SocialPilot offers a social media management platform for small businesses, agencies, and enterprises. As with similar platforms, the suite is a single place from which to publish and schedule ...

Bluesky has not exactly won the Twitter Wars. By conventional metrics, it has not come close. The platform reports about 14.5 ...

But not all companies can afford to delete their social-media accounts, especially small businesses without national or global recognition. The business owner and social-media expert Eduardo ...

Peanut, the social media star squirrel at the center of a national furor after it was seized from its owner in upstate New ...

The term social media is generally used to describe internet-based websites and applications where users can participate in conversations, connect with other people, share their thoughts ...