In 7 useful Excel formulas and functions for PPC, I shared tips to quickly identify high-impact PPC optimizations that will move the needle for your brand or client. I am a firm believer in an ...
Database normalization is the cornerstone of database theory. Once a database is normalized, relationships between the data in multiple tables must be established. A hefty part of designing a ...
Excel used to be the poor schmuck’s database, with spreadsheets that just sort of sat there. You could create something more sophisticated with LOOKUP functions, but they were a huge hassle to set up.
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