Diginomica

Salesforce Connections - "No offense to crypto fans, but this is real." Salesforce customers react to generative AI news

My last Salesforce Connections event was 2018 - and it seems like everything has changed. "Great to be back together again" - sure. But right now, it feels more like: figure out how to make AI work ...
Yahoo

Salesforce says some of its customers’ data was accessed after Gainsight breach

Salesforce said on Wednesday that it’s investigating a breach of “certain customers’ Salesforce data” that was compromised through apps published by Gainsight, a company that sells a platform for ...
Business Wire

Salesforce Unveils Zero Copy Partner Network, an Ecosystem Committed to Secure, Bidirectional Zero Copy Integration with Salesforce Data Cloud

The Zero Copy Partner Network features initial partners Amazon Web Services (AWS), Databricks, Google Cloud, and Snowflake, and adds Microsoft, all committed to zero copy integrations with Salesforce ...
Diginomica

Salesforce Connections - how PacSun connects to Generation Z consumers, and stands out amidst retail giants

Readers know I cringe at buzzwords - and there were a few of them at last week's Salesforce Connections. Or, the funtastic buzzword combo, such as: "Generative AI for 1:1 personalization" - I'll get ...