Berkshire Hathaway's Brooks Sports sued German shoemaker Puma in Virginia federal court on Tuesday in the latest salvo in an ...

Charlotte Hornets star guard LaMelo Ball is an avid Fortnite player, and he was able to add his touch to the popular video game. On Wednesday, PUMA ...

Brooks is a leader in developing new technologies for running shoes and apparel. Brooks has maintained the largest market ...

The company, which attributes less than a quarter of its revenue to direct to consumers, hopes AI will help it build better, ...

The athleticwear company's latest use of AI allows it to use Google's Imagen tool to create photorealistic backgrounds for ...

PUMA's latest release, the Mostro Archive Pack, is a testament to the enduring legacy of the iconic Mostro silhouette.

Yesterday, on the set of the upcoming Darren Aronofsky thriller Caught Stealing, the actor was spotted in the Puma Easy Rider ...

A$AP Rocky and Puma‘s partnership is quickly growing in the amount it’ll bear, and some of that fruit is beginning to look as ...

Hyrox is the definition of cross training — competitors complete eight 1km runs with a functional station sandwiched between ...

A female breadwinner vented her frustrations about her ungrateful family, saying she could have used her money to buy Puma Palermo shoes.

As part of an expanded partnership with Google Cloud, sports apparel company Puma is tapping generative AI for its branding and online sales efforts.

Nostalgia in real life can make you feel terrible, craving to relive your memories and take you back in time. But, in the ...