The economists and activists who hope to stop global warming know that small measures won’t cut it. Which is why “conscious consumption” — taking individual actions to reduce your carbon footprint — ...

Peer pressure is often painted as a teenage problem, but the truth is it follows us through different stages of life. From deciding which stream to choose till where to take admission after school, to ...

As I indicated in my Letter to the Editor earlier this week, I am learning the difference between positive and negative peer pressure. I want to be the type of person who does things because of my ...

Economist Robert Frank studies peer pressure and how its power can be leveraged for good. In his new book, “Under the Influence: Putting Peer Pressure to Work,” Frank explains the idea of “behavioral ...

When I was a child, one of the things that upset me the most was watching friends be mean to other kids—whether it was a classmate they didn’t like or someone who was just going about their day being ...

In seventh grade, Nathan Maynard joined a gang, hoping it would give him the sense of belonging he lacked at home. But his new friends only led him to make poor decisions, and he was sent to the ...