If you’re a social media junkie and you’ve always wanted to break into marketing, GannettLocal has an opportunity for you. Its Scottsdale, Ariz., office is currently seeking a full-time PPC specialist ...

However, many have found success by working with a pay-per-click (PPC) specialist. If you are considering this option, there are certain areas that need to be addressed before signing a contract. The ...

I always ask the same hypothetical question to friends and coworkers: If you were 20 years younger with the hindsight you have, what career path would you take differently? It’s fairly easy to look ...

As Q4 approaches, businesses are urged to plan their seasonal PPC campaigns early to capitalize on the most profitable time of the year, industry expert says. Events like back-to-school season, end-of ...