It may not surprise you to learn that the Nabisco company produces 256,000 cookies and crackers per minute, but did you know it’s been producing some sort of baked item since 1792? That’s when John ...
Once again client Nabisco`s decision to unload its Shredded Wheat has Manhattan ad agency FCB/Leber Katz Partners sweating out the status of a $20 million-plus account. A few months ago it was certain ...
RJR Nabisco Inc., which sells Oreos and Ritz crackers, and CBS Inc., which sells ”Murphy Brown” and ”Northern Exposure,” will combine forces and products this fall in a joint-marketing effort. The ...