LeBron James and Stephen Curry have the best-selling jerseys so far this season, but who ranks No. 1 on the list?

The youngest NBA MVP in history will have his jersey retired by Chicago during the 2025-26 season. Official release Derrick Rose won NBA Rookie of the Year in 2009 and NBA MVP in 2011 with the Bulls.

Victor Wembanyama moved up to fifth but the old guard still tops the list. The Celtics led in team merchandise sold.