Schering-Plough's successful allergy medication gets an updated ad campaign. The Nasonex Bee is buzzing a new tune. Schering-Plough is working with BBDO to update its successful Nasonex (mometasone ...
The FDA's new proposed guidelines on drug advertising read like a full-employment act for medical copywriters and graphic designers: they control font size, white space, context, contrast, placement, ...
Schering-Plough released the latest installment of its Nasonex “Bee” series, this time with a retooled message promising multi-symptom relief to allergy sufferers and a new animated look. The ad, by ...
Every time a Nasonex commercial comes on TV, I have to watch it a couple of times because I find Antonio Banderas’ Nasonex bee so delightful. His elegant, still-heavily-accented English, contrasted ...