Digital imaging, virtual reality and 3D modeling have improved in the past decade but most designers and decision-makers are still unprepared to approve new designs without physical models. It's ...

When it comes to designing enclosures which aren’t simple boxes or other basic shapes, the design process tends to get somewhat tedious and involved as the number of measurements to be transferred ...

In an era of computer-aided design and 3-D printing, one traditional craft remains in automakers’ design studios: full-size clay models. For 80 years, clay modelers have used their hands and tools to ...

DEARBORN, MICHIGAN: American automaker Ford Motor Company is using clay to craft, re-craft and recycle the pliable stuff, to design its car models. “We are constantly being influenced by new ...

While many people might think that all automotive body development takes place in computer aided design these days, a big chunk of it still gets the old-school clay modeling treatment to sculpt out ...

GM unveiled its Chevy Blazer EV.R all-electric race car concept last month, just a few days prior to the 2025 Daytona 500. Built on the current “Next Gen” chassis underpinning the ICE-based Chevy ...

Do kids ever truly outgrow the clay-molding stage? The soft texture oozing through your fingertips and the way it easily molds to just about any shape in seconds is enticing to little ones and can ...

AUBURN HILLS, Mich. — In an era of computer-aided design and 3-D printing, one traditional craft remains in automakers' design studios: Full-size clay models. For 80 years, clay modelers have used ...