Walking into a new fitness center can be intimidating. The people, equipment and even the music are all different. The locker rooms seem strangely configured, and the check-in process is a guessing ...

Muscle memory is a commonly used term for motor skill acquisition and retention. Activities like cycling or swimming are good ...

In the late 2000s, a concept called niche fitness started to gain traction. Specialty studios like Anytime Fitness, SNAP Fitness and Orangetheory Fitness allowed members convenient access to equipment ...

The fitness industry is relatively young, especially compared with business sectors such as transportation, manufacturing, retail, etc. It's a service business that is built upon human engagement and ...