Overview:   AI tools now drive every stage of digital marketing, from planning to conversion.Brands that use AI can enhance ...

According to the Digital Marketing Institute, over 90% of businesses want to invest in generative AI over the next three years. About 43% of marketing pros already use AI to automate repetitive tasks ...

Marketing stacks with too many underused platforms are adding cost, complexity and drag where efficiency was promised. The ...

New York, Jan. 08, 2026 (GLOBE NEWSWIRE) -- Optimove, the creator of Positionless Marketing, today announced the launch of its AI Marketing Tools Hub, a comprehensive resource designed to help ...

Forbes contributors publish independent expert analyses and insights. Renae Gregoire covers content marketing and great content experiences. TikTok influencers Florin Vitan (L) and Alessia Lanza ...

In today’s marketing climate, AI is constantly evolving. After all, we’ve come a long way since the early days of ChatGPT. However, with so many AI marketing tools on offer now, it can be difficult to ...

We must ensure our teams understand that AI is not a threat to their jobs but rather a powerful ally that can elevate their work to new heights. AI in agencies. AI tools are enhancing agency ...

Here’s how one type of affiliate marketing tool offers smaller online retailers an effective way to drive sales and compete with larger brands without substantial upfront costs. Cashback browser ...

Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped small ...