Shark Tank investor Lori Greiner, in a recent post on her social media, spoke about the perils of 'marketing myopia.
Philips's experience provides a valuable lesson in how to avoid the common pitfall of "green marketing myopia." While noble, the environmental positioning of the original EarthLight product appealed ...
In an Instagram post on March 4, 2025, Shark Tank investor Lori Greiner warned that marketing myopia can lead to business failure by focusing too much on products over customer needs. She stated ...
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