Marketing automation platform Marketo has entered into a global partnership with WPP digital agency Wunderman that will combine Marketos engagement marketing platform and measurement capabilities with ...

ActiveCampaign is a solid marketing platform. But when comparing ActiveCampaign competitors, Mailchimp offers better tools ...

The Digital Experience Conference, Qualified, the agentic marketing platform with the world’s leading SDR agent, unveiled Piper for Marketo, the AI SDR Agent for Adobe Marketo Engage customers. Now, ...

Marketing automation provider Act-On, one the early players in the SaaS martech space, was acquired Thursday by Banzai. Banzai is paying $53.2 million for Act-On, with $20 million in cash and the ...

If you're not an expert in social media advertising, the process can feel like you're on another planet. Luckily, marketing automation software company Marketo has produced an infographic that ...