Even your Legos are going through a technological revolution. The toy company unveiled its “most significant evolution” in 50 ...

Pre-orders for the starter set sold out quickly, but came back in stock on Lego’s website today.

LEGO has just opened pre-orders for its brand-new Smart Play sets, marking a major evolution in how LEGO builds interact with ...

These “Smart Bricks” and “Smart Play” initiatives, just announced at CES 2026, aren’t like the huge Lego Mario toys that ...

LEGO unveiled its Smart Brick at CES 2026, introducing NFC-powered interactive builds with lights and sound, set to launch on ...

After months of rumours and leaks, we finally have a first look at LEGO's first Pokémon sets, depicting Pikachu, Evee, ...

LEGO is getting educational as it debuts its latest LEGO Ideas set with the evolution of STEM. STEM Stands for Science, Technology, Engineering, and Mathematics and was shaped by brilliant minds like ...

Get saving your Pokédollars: you've got a month and a half before the first-ever Lego Pokémon hit shelves, and you'll need a ...

The LEGO Group and The Pokémon Company International have officially unveiled the first-ever LEGO Pokémon sets, with the ...

LAS VEGAS, NEVADA – JANUARY 05: Julia Goldin, Chief Product & Marketing Officer, the LEGO Group on stage during the LEGO ...

Lego Pokémon sets are as faithful as I always wished they would be, but the premium price of nostalgia might be too steep for ...

Media: Today I toyed with the Lego Smart Brick, touted as the “most significant evolution” to the Lego system in 50 years, ...