Spirits giant Brown-Forman Corp. said Tuesday it's reducing its global workforce by about 12% and closing its hometown barrel-making plant in Louisville. The cost-cutting moves come as American whiskey producers face stiff challenges from changing consumer trends and renewed tariff threats.

Brown-Forman named new executives and said it will cut about 12% of its global workforce, or roughly 648 jobs, as it undergoes a restructuring aimed to position the company for growth amid a choppy global spirits market.

Jack Daniel’s owner Brown-Forman is reducing its workforce by 12% as it battles a slow spirits market and foreboding trends.

Brown-Forman, the Louisville-based maker of spirits including Jack Daniels, Old Forester and Woodford Reserve, plans to cut 12% of its workforce.

Brown-Forman, the parent company of Jack Daniel's whiskey and Woodford Reserve bourbon, is laying off approximately 12% of its 5,400 employees.

The Louisville-based company will close the barrel-making operation Brown-Forman Cooperage by April 25, impacting about 210 hourly and salaried employees there as part of the workforce reduction. Brown-Forman said the company will offer severance,