This is just a tiny glimpse of the data available to CivicScience clients. Discover more data. Influencer marketing continues ...

In 2025, 59% of marketers plan to partner with more influencers compared to 2024 as consumers explore new social media platforms, per Sprout Social.

Agentic Marketing Technologies (AMT), a startup developing an AI platform where influencers can connect with brands, has ...

Daisy is a new creator economy startup that rewards influencers with points for engaging with brand campaigns on social media.

"This article examines the intersection between U.S. trademark law and influencer marketing, highlighting key legal ...

Not all influencer deals are structured the same way. The right compensation model depends on the campaign goals, KPIs, and ...

Excessive control and reliance on short-term metrics harm influencer-brand partnerships, reducing their effectiveness and damaging trust.

Runway Influence, which specializes in luxury, fashion, automotive and high-end lifestyle branding, has announced a ...

There’s been a lot of hype about the potential of influencer marketing in B2B, not least from LinkedIn, Ogilvy and others.

Best practices for companies to comply with the Federal Trade Commission’s (FTC’s) guidance on social media influencer marketing and reduce the legal liability and reputational risks associated with ...

The right compensation model depends on the campaign goals, KPIs, and budget. Here are four common influencer marketing pricing structures. 1. Flat-rate Payment A fixed fee is paid for one or ...