Invoca, a call tracking and analytics solution provider, has launched Invoca for Performance Marketers, a platform designed to help businesses increase revenue through inbound phone initiatives by ...

Is your business overwhelmed by phone calls? Companies of all sizes are finding relief with the help of interactive voice response (IVR) systems. By automating routine inquiries and routing callers ...

As of June 30, 2021, carriers are required by the Federal Communications Commission to deploy STIR/SHAKEN call authentication technologies to combat illegal caller ID spoofing. While much attention ...

Smooth call routing can help change the way a customer sees your business. Learn how efficient call management positively impacts both efficiency and customer satisfaction. You’re busy, your customers ...

The marketing landscape has shifted since HubSpot introduced the concept of inbound marketing in 2005. Instead of relying on interruptive tactics like cold calling and commercials, inbound marketing ...

A long time ago, at an early incarnation of this magazine (called Inbound/Outbound) I wrote stories about ACDs and predictive dialers, which at that point were separate and unequal – but both were ...