Three months after IKEA announced it was doing away with its iconic paper catalog, the Swedish furniture company has moved its categorized product listicles into a creative audio format. The new ...
After almost 70 years, Swedish furniture giant Ikea is scrapping its iconic catalog. The company will no longer produce print and digital versions of the book, it announced Monday. It's been touted as ...
In an amazing use of paper, Ikea’s new catalog can be placed anywhere in your home, and appear as any piece of furniture on a smartphone or tablet. Most augmented reality apps are silly. You sit in ...
IKEA is bringing everything but the meatballs to Best Buy locations around the country, as the Swedish retailer ramps up a $2.2 billion U.S. expansion. Why it matters: The move extends the budget ...
Ikea’s global sales have grown sluggish. Profits are down, as consumers ditch the company’s suburban big blue showrooms for online shopping, and the world’s largest furniture retailer needs to plan a ...
Global furniture giant IKEA says that after seven decades of uninterrupted publication, it will no longer publish its iconic catalog, which was a very significant item in its marketing budget, due to ...
These are two photos taken from the Swedish, left, and Saudi Arabian IKEA catalogs for 2013. IKEA is being criticized for deleting images of women from the Saudi version of its furniture catalog.
Furniture giant IKEA sent out a catalog for the ultra-Orthodox community in Israel that deliberately omits women or girls from the images inside. The catalog is for direct distribution to the Haredi ...
IKEA's 2021 catalog will be delayed after the company fixed a potentially racist image. The furniture store distributed the catalog internally and found an image "that could be misinterpreted." ...