Twenty or thirty years ago, pouring your own soft plastic lures at home was a pretty niche hobby. You could go as far as saying it was even a bit nerdy, but that’s no longer the case. Thanks to social ...

An interdisciplinary research team has demonstrated in their new study that harmful phthalates and endocrine disruptors are released from common soft plastic baits. Soft plastic lures are increasingly ...

When learning how to fish for bass, an essential first lesson for beginners is to master a few essential fishing rigs that use soft baits—whether they’re worms, crawfish, tube baits, or creature baits ...

From an Alaskan guide coming out of retirement for one more shot, to must-have topwater bass baits, to the best soft plastic baits, these stories captured our Sports Illustrated fishing reader’s ...

Spoons and spinners are great, but don’t overlook these new-school bass lures for monster browns. Here's how to catch trout on soft plastics.