Google has started testing a feature that will display the search query in the Chrome address bar rather than the actual page's URL when performing searches on Google. This experimental feature is ...

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AMP aims to allow websites to load faster by fetching pages from Google's cache but had a drawback, as each URL for AMP pages began with https://google.com/amp. The ...

Google is working on ways to hide parts of a website’s URL in the address bar, showing only the domain name. This update could be coming as early as the next version of Chrome (version 85), according ...

Google's John Mueller said in a video hangout at the 3:16 mark that the URLs Google finds in your XML sitemap files are often used to define your canonical URLs. John said "we recommend doing that is ...

The URL Inspection tool in Google Search Console isn’t just a checkbox for SEO professionals. It’s a direct line into how Google actually sees your page. It shows ...

If you are a Google Chrome user, you might have seen the message Search Google or type a URL in the Google Search box and address bar. This message only appears on the Home page of Google Chrome. If ...

Google’s John Mueller answered a question on LinkedIn about how Google chooses canonicals, offering advice about what SEOs and publishers can do to encourage Google how to pick the right URL. In the ...

Publishers don’t always love Google’s AMP pages, but readers surely appreciate their speed, and while publishers are loath to give Google more power, virtually every major site now supports this ...

The goo.gl link is very common on the web and was first launched by Google in 2009. However, the company announced today that it’s winding down the URL Shortener beginning next month, with a complete ...

Google's John Mueller posted a clarification on how and when Google processes the removal requests, or exclusion requests, you make in your robots.txt. The action is not taken when Google discovers ...

Google about to close a tool that’s been available since 2009. The URL parameters tool used by webmasters will officially be discontinued by Google next month, but it’s no huge loss. In a brief post, ...