Google’s new open-source tool lets AI models like Gemini access Google Analytics data through natural language queries. You can get answert questions like “What were my top products last month?” ...

Google rolled out a significant update to Google Analytics 4 (GA4), allowing users to compare their performance with other businesses in their industry. Why we care: This new feature will provide ...

Google Analytics 4 has updated its explorations feature and data retention settings. When you save an exploration with a preset date range (like the last 28 days), GA4 will now display data from the ...

Bernard May is the CEO of National Positions, a 5-time Inc. 500 company, award-winning marketing agency and Google Premier Partner. Let me tell you a story about the time my team ran groundbreaking ...