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Google’s AI summaries are causing a sharp drop in website clicks, prompting publishers to rethink business models amid fears ...
There are two factors at play: the increase in the use of ChatGPT in the place of search engines – 20 per cent of Australians ...
Kathleen Lucente is the CEO and Founder of Red Fan Communications, a strategic communications and advisory firm for dynamic B2B tech brands.
These concise, three-line snippets, often covering trending lifestyle topics, replace traditional headlines and publisher ...
AI Overviews don’t just steal clicks. They dominate screens. Google’s AI-generated summaries now stretch across the top of search results like they own the place. And let’s be real, they do.
To stay relevant to both search engines and users, brands must create content that is not only valuable to humans, but also machine-readable, AI-trainable and skimmable.
Over the past year, Google has transformed its web search experience with AI, driving toward a zero-click experience. Now, the same AI focus is coming to YouTube, and Premium subscribers can ...
30-Year SEO Pro Shows How To Adapt To Google’s Zero-Click Search AI Overviews' zero-click search results are changing the nature of search. Here's how to adapt SEO to the new reality.