Gillette has introduced its new ProGlide FlexBall razor, featuring a pivoting head. The razor is the latest in the company’s century-long history of adding improvements you didn’t know you needed.

It is only recently that I have come to accept that, despite my deepest wishes, I will never be able to grow a dope lumberjack beard. Whenever I try–and I have tried!–my facial hairs sprout in an ...

Razors featuring blade cartridges that pivot up and down on a vertical axis have been standard fare since Gillette invented the category in 1977 with the launch of its Atra men’s razor. Now, many, ...

How does the top company in the global razor market improve the age-old shave? To perfect the new Venus Swirl, Gillette researchers went into women’s homes and watched them shower (in bathing suits).

Add Yahoo as a preferred source to see more of our stories on Google. When it comes to getting a close, smooth shave, not just any razor will do. The prices of store-brand razors can be tempting, but ...

Gillette is moving into the below-the-neck manscape landscape in a big way with its new Body Razor, which it is touting as “the first razor built for the terrain of a man’s body.” This news came to ...

Gillette Co. Wednesday unveiled its newest shaving system, a five-bladed razor called Fusion with a trimmer on the back of the cartridge aimed at the 50 percent of men who have mustaches and beards.

What's a good shave worth to you? Procter & Gamble bets that it's a lot. On Tuesday morning, its Gillette unit announced a newfangled, swiveling ball-hinge razor, which — starting at $11.49 — will be ...