Probably not. His is an iconic role, which places him firmly in the tradition of brand characters. Compare him, then, to the Geico Gecko. Perhaps the most self-aware of the brand characters, the Gecko ...

The Geico Gecko first appeared in 1999. Progressive’s Flo first appeared in 2008. Neither rivals De Beers’s “Diamonds are Forever” campaign, but still: In advertising dog years, those campaigns seem ...

I liked your article on presidential first pitches. Question, though. Kennedy was left-handed, but the picture showed him throwing right-handed. Did his left arm hurt? Of course, Obama and Clinton are ...

GEICO's ad campaign featuring cavemen became iconic, but what happened to the first actor behind that overgrown facial hair and overhanging brow?

Are you a print subscriber? Activate your account. By Parker Herren - 2 hours 36 min ago By Ad Age Studio 30 - 6 hours 50 min ago By Ad Age and Creativity Staff - 8 hours 3 min ago By Asa Hiken - 8 ...

STATEN ISLAND, N.Y. -- The GEICO Gecko felt the heat from a platter of Buffalo wings presented in an advertisement filmed at Jody's Club Forest. (Staten Island Advance/Pamela Silvestri) The West ...

GEICO Gecko Turns Up the Buzz on Disney’s “The Princess and the Frog†WASHINGTON--(BUSINESS WIRE)-- GEICO recently began airing two new television commercials featuring the GEICO Gecko and ...

Netflix is running the first custom creative campaign for its ad-supported tier in partnership with Geico, according to news shared with Marketing Dive. The effort pairs the insurance firm’s gecko ...

Geico’s new office in Norwalk is the company’s first storefront in Fairfield County and fifth location in Connecticut, part of a national expansion of branches after a long reliance on its website and ...

If you give a Geico gecko an aerosol paint can, he'll want to graffiti tag a billboard. And if he's tagging billboards, he might want to hit one directly across from the Richmond Police Department ...