Links shortened with goo.gl will keep working, but the search giant will phase out the creation of new shortened links. Laura wrote about e-commerce and Amazon, and she occasionally covered cool ...

MADISON, Wis.--(BUSINESS WIRE)--A new industry survey released today by URLgenius reveals a critical disconnect: while awareness of Google’s impending shutdown of Firebase Dynamic Links (FDL) is high, ...

MOUNTAIN VIEW, Calif., Feb. 26, 2025 /PRNewswire/ -- Branch, the industry's leading linking and measurement partner for growth-focused teams, today announced the plan to allocate $10 million toward ...

New research from URLgenius reveals widespread awareness—but limited action—leaving brands at risk of disrupted campaigns and lost app revenue MADISON, Wis., June 26, 2025--(BUSINESS WIRE)--A new ...

Firebase has made it known that on Aug. 25, 2025, Dynamic Links will officially shut down and developers will no longer be able to host or create new links. As the deadline approaches, Branch is ...