Customers, whether individual consumers or major multinational clients, generally prefer to do business with companies with which they have a good relationship. Companies that have earned good reviews ...

Emily, a sales manager in a large organization, was having significant challenges with her team. Communication with team members was inconsistent, and she continually struggled to motivate them. Her ...

It’s a truism that people prefer to buy from people they like. That’s why sales pros who are good rapport builders tend outsell those who are more reserved. In Business-to-Business (B2B) sales, you ...

The word rapport is derived from the French verb “rapporter” – to carry something back. It conveys a give-and-take, a sharing of values, ideas and beliefs. The result of good rapport between parties ...

Millions of children grew up with a simple rhyme that their parents verbally pounded into their heads over and over to prevent them from approaching people they didn’t know: “Stranger Danger.” As ...

Any successful sales pro will tell you that building rapport is the foundation of making a sale. If you don't (or can't) establish rapport with the customer, the likelihood that the sale will take ...

Building rapport and trust with prospective customers is key to helping your business grow and thrive. But making a good impression on a new client can be quite a challenge, as it requires strong ...

“Always give your boss chocolate milk and never steal his snacks!” My 5-year-old daughter recently made this announcement. Although her advice initially made me laugh, I quickly realized she was onto ...

You’ll never get a second chance to make a great first impression. Business leaders are constantly in positions where they have to convince someone else of an idea, win business, negotiate a deal, or ...

Dana Stalder, of Matrix Partners, recently discussed the best ways to conduct an effective interview, drawing on hiring workshop conversations with Burton Advisors. According to his recommendation, a ...

Sometimes less is more, at least when it comes to building rapport during interviews. That's according to new research which reveals that verbal interviewing techniques have a greater impact than ...