And then you add a personal note at the bottom.” Through the years, the magic has only grown. “It looks like Christmas,” Pat ...

Christmas magic is sneaking back into your home! It’s that time again for your mischievous little scout elf to come ...

The magical "Elf on the Shelf" is celebrating 20 years of moving around homes during the holidays. The "Scout Elves" ...

In 2005, Chanda A. Bell teamed up with her mother, Carol Aebersold, to publish their book 'The Elf on the Shelf' ...

There's only one exception to the rule. Parents can touch them when they help their Elf move to a new hiding location.

In the suburbs of Atlanta, however, two young girls anticipated a little elf named Fisbee most of all. Throughout their ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Every Christmas season, letters to Santa flood in from kids around the world — but in Santa Claus, Indiana, volunteers become Santa’s elves to ensure every child gets a reply. This small town, ...

Every morning during the holidays, KQED’s Senior Operations Manager Tiff Mitchell wakes up her seven-year-old daughter Kahlea with a mission: find Cookie, their elf, on a shelf. Cookie is a miniature ...

“Dear Santa, I love you,” began a letter from Armik to the North Pole’s big guy a couple of years ago. “My mommy tries so ...