Editorial Note: Forbes Advisor may earn a commission on sales made from partner links on this page, but that doesn't affect our editors' opinions or evaluations. A simple and clear domain name helps ...

Google's Search Relations Team advises that domain name choices should prioritize long-term branding over keyword-centric SEO strategies. Keywords in domain names don't impact Google search rankings.

SEOs have for a long time noticed that older domain names correlate with top rankings. But correlations are generally a poor foundation for understanding the world. For example, the number of computer ...

If you’ve ever tried naming a company, you know it’s a deceptively frustrating process. You think it’s going to be fun—maybe even easy. It starts with some light brainstorming. A few clever ideas. A ...

Anyone working on SEO knows that various factors and metrics influence a webpage’s Google rankings. Among these measurements, domain authority is one that’s been closely tracked by many, knowing its ...