As conversational AI becomes more pervasive, organizations face two challenges: to adopt these systems quickly and to ensure ...

Artificial intelligence is at the forefront of transforming customer intelligence, enhancing engagement, and optimizing ...

Sarah Rickwood delves into IQVIA data to find out exactly ... customer engagement strategy. That customer engagement strategy is likely to be a hybrid model in the future, with reps engaging ...

CRM Buyer spoke with QueryPal CEO Dev Nag about how AI-driven CRM tools cut costs, improve support efficiency, and elevate ...

Data-driven personalization—anchored in sophisticated recommendation systems—has emerged as a foundational pillar in ...

sentiment and interaction data, as a critical source for Genesys Cloud AI, fueling the platform’s 360-degree customer view to empower rich contextual engagement that drives loyalty and ...

So, how can companies maximise the effectiveness of customer engagement ... strategy to fuel data-driven insights and guide decision-making. To ensure an optimised engagement model critical ...

Discover how Adobe’s new predictive AI agents are reshaping customer experience with real-time insights, automation, and ...

BEN is built on a security-first AI model, ensuring businesses maintain full control over their data while safeguarding ...

By working with Antsomi, a regional marketing technology company with clients in Asia Pacific, and implementing Antsomi CDP ...

By adding broad public social media listening, the company expands the Genesys Cloud platform’s existing capabilities beyond direct messaging to unlock deeper understanding of consumer sentiment that ...