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How to Educate Your Customers on Why They Need Your Product
Today's consumer is a lot more pessimistic than in previous generations. Indeed, ethical consumerism is a major consideration ...
Allstate sued for exposing personal customer information in plaintext
New York's Attorney General filed a lawsuit against Allstate for two data breaches The suit says the company did not notify ...
Skift11y
Kickstarter Was Hacked and Customer Information Compromised
Kickstarter, the crowd-sourced funding platform used by travel startups, was hacked, and customer information was compromised. And, it took the company three days from the time it learned of the ...
WHIO18d
Ohio gas station clerk accused of stealing customer information, creating hundreds of credit cards
Police said Thompson used a handheld credit card skimmer to steal customer information. The skimmer was used for transactions inside the store, and none were found on gas pumps. Over 650 skimmed ...
Harvard Business School7y
British Airways: Using Information Systems to Better Serve the Customer
Sasser, W. Earl, and Norman Klein. "British Airways: Using Information Systems to Better Serve the Customer." Harvard Business School Case 395-065, October 1994. (Revised November 1994.) ...