Customer journey analytics software aims to help businesseses understand, optimize and personalize every step of the customer experience. By aggregating and analyzing data from touchpoints across both ...

The current CRM scene keeps advancing at a rapid pace, with innovative companies now leaning toward options combining ...

Privacy-first practices. Embrace privacy-first data strategies to build trust and adapt to evolving regulations like GDPR and CCPA. AI-driven insights. Use AI and ...

If your business is struggling to manage customer profiles and customer master data across different departments, Customer Master Data Management (CMDM) solutions could be the answer. These tools ...

The digital age has revolutionized customer expectations. No longer content with limited options, today's customers actively explore, compare, and demand exceptional experiences throughout their ...

Nearly every week, stories of companies of all sizes experiencing data breach incidents seemingly dominate tech news websites and columns. The variety of causes includes incorrectly configured network ...

Oracle (ORCL) is well-positioned to benefit from AI adoption by leveraging its integrated infrastructure, database, and applications, differentiating ...

MongoDB's growth is driven by Atlas, which saw a revenue share increase from 23% in 2019 to 70% in 2025, with ARPU growing at 20.54%. MongoDB ranks sixth overall in the database market but is the ...

Software is truly everywhere in the modern world. From streamlining workflows to making phone calls to following navigation routes in a car, the list continues—and so does the industry’s growth. By ...