The customer development group at a large, publicly held high-tech company needed a central repository of data to help identify satisfied customers willing to be references when sales associates ...

The quality of the data in your customer database defines its usefulness and therefore its value – this is why you need to regularly undergo a data quality audit. A healthy contacts database is a ...

Picture this: Instead of having to operate an expensive call center tied to a physical location, you’ve created a virtual, multimedia contact center staffed by agents working from home or in distant ...