Customer preferences must be the compass for innovation, and financial institutions must respond to changing needs and ...

Entrepreneurs often believe that with the right business idea and strategy, success is inevitable. While these factors are ...

To enable a holistic and coordinated customer-centric sales and marketing operation that drives engagement with HCPs and supports patients, life sciences companies can focus on people, processes, and ...

In any organization, the sales function faces several challenges, especially in a difficult macroeconomic environment, which provides headwinds.

Colibri Group ("Colibri"), a professional education company serving millions of individuals and business customers through ...

In short, patient-centricity benefits everyone — and technology helps achieve that ... a single global platform that delivers real customer value and centres the patient. A truly patient-centric ...

Sachindra Salvi on GIC Housing Finance’s journey empowering homeownership across the country through technology, ...

However, technology alone isn’t the answer ... they don’t always capture how well a business is serving its customers. Customer-centric companies prioritise additional metrics such as ...