Despite recent shortcomings with the Covid-19 pandemic and the massive hit the music and entertainment industry faced, concerts have been one of the largest crowd pullers. Before Covid, statistics ...

The advertising industry is buzzing with the allure of innovative technology such as machine learning (ML) and artificial intelligence (AI). Yet while AI brims with potential, sometimes it's the ...

The evolution of advertising over the past 20 years has been nothing short of remarkable. It was not until 2005 that digital advertising became recognized as a legitimate advertising medium. According ...

Little more than a month after OpenAI’s generative AI chatbot ChatGPT went viral for its ability to write essays and poems, all in humanlike text, Ryan Reynolds did what he does best and played it for ...

Are you intrigued by the world of video production and creation within advertising and digital media? The content development industry has rapidly evolved over the past two decades, fundamentally ...

What makes digital advertising creative great? Are marketers measuring creative quality against campaign performance metrics? Which metrics do marketers use to judge creative effectiveness? To find ...

You may have heard of artificial intelligence, but what about creative intelligence? Alex Collmer, CEO of VidMob, joined me on SEJ Show to talk about creative intelligence and its role in helping ...

Advertisers, when learning how to succeed on YouTube go to the source. The world's most popular video sharing site wants to help advertisers get more out of the platform. That's why it just published ...

From its humble beginnings in print to the advent of broadcast media and the subsequent digital upheaval, the advertising industry has continually adapted to technological advancements. However, ...

As platforms fragment and performance metrics tighten their grip on creativity, agencies heading into 2026 are being forced to confront a deeper question: is speed becoming a substitute for thinking?